Born in the seventies under the name of Marlboro Country Store, the brand was renamed Marlboro Sportswear in 1984 before moving on to the memorable Marlboro Classics in 1987. The brand is an expression of the typical lifestyle of West America. After 25 years the brand has undergone an evolution and today is known as MCS.
MCS today represents a global brand that offers a complete collection of clothing and accessories, including footwear and junior line. MCS is a brand sold in over 45 countries through more than 200 single-brand outlets and 1,400 corners, with partners such as Galleries Lafayette, Inno, Coin and Printemps.