Liu Jo is a young Italian brand that has quickly won worldwide acclaim for its excellent quality and understated beauty. It strives to draw attention to a woman’s natural femininity through beautiful, modern styling. Its roots lie in Carpi – a district in Modena, Italy renowned for the best knitwear the country has to offer. The Liu Jo label stems from a knitwear range developed by Marco and Vannis Marchi. The brand has grown to include jeans, dresses and more.